Fitness
In the fitness industry, black logo design can feel edgy, energetic, and strong.
Black logo ideas
A black logo is a bold logo. See black logo design inspiration from other businesses and learn how to use black to your advantage.
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Black in branding
The color black is often used to communicate:
Select colors that represent your brand personality
In certain settings, a black logo design can feel edgy. Or it might give a timeless, classic feel. Because of its simplicity black is often used to communicate sophistication or minimalism.
Keep it simple
Black is a neutral color that can either make a statement on its own or act as a canvas for a contrasting color. Keep your logo simple by pairing black with one, maybe two contrasting colors.
Choose the right color combination
Because it’s a neutral color, black can be paired with pretty much any other color, and still provide a distinct feel. Black and white often feel minimal. Black and purple can feel innovative and techy. And black and gold or yellow can feel expensive or high class.
How industries use black
DJ
A black DJ logo can feel moody, edgy, and young, especially when the lights are low.
Teams
Sports teams often use black logos to appear intimidating and focused.