Design Basics

Logo lessons and tips for non-designers.

Are Uppercase Logos the Right Choice for You?

Uppercase logos are a great way to make a statement with your brand name — provided that’s what you’re going...
A Case for Lowercase Logos
There are few business decisions as important as your logo design. Should it feature images or simply words? Should you...
How to Create a Simple Logo That’s Not Boring
When you’re designing a logo for the first time, it’s easy to go overboard with design flourishes in the hopes...
Long Company Name? How to Create a Logo That Works
Fitting a long company name into a logo is kind of like fitting a bunch of toys into a small...

Don’t Let a Logo Slow You Down

Your logo doesn’t matter that much. To be clear: we run a free logo maker. Do we want you to...
10 Logo Layout Ideas to Use for Design Inspiration
When you’re designing a logo for your business, you’re probably focusing on fonts, symbols, colors (a.k.a. the exciting stuff). But...

You’re one logo away from launching and growing your brand